Huson International Media

Herald Sun

Herald Sun




The Herald Sun delivers the best news and views from those in the know including Australia’s most-read political commentator Andrew Bolt, the nation’s leading business voice Terry McCrann, investigative crime writer Andrew Rule, and social columnist Susie O’Brien. Readers enjoy privileged access to some of the most connected people in town including Eddie McGuire, Jeff Kennett, Peter Costello, Sharon McCrohan and Beverley O’Connor.

In footy-mad Victoria, there is no higher authority on our great game than the team at the Herald Sun. With Mark “Robbo” Robinson at the helm as chief football writer, the Herald Sun delivers the most in-depth news and analysis every day, across every platform. And with the likes of Gerard Whateley, Shane Crawford, Scott Pendlebury and Paul Roos weighing in, it’s an unbeatable combination.

Whether its food, fashion, music or movies, information on your home or your next getaway, the Herald Sun has every angle covered. It’s not surprising that our readers are highly engaged and spend an average of 44 minutes reading the Herald Sun every day.


DIGITAL harnesses the virtue and strength of the Herald Sun brand, and delivers content in a vibrant and dynamic manner.

  • Is one of Victoria's most respected brands for its integrity, market presence and its reflection of the unique qualities that make Victoria what it is
  • Is a two way communication hub, providing users with up to date important issues affecting their lives
  • Offers users a platform where they are able to engage and interact with fellow Victorians. Via blogs and forums, users are invited to comment. This feedback ultimately shapes and refines the content
  • Provides content, which is both credible and relevant to the audience, in an easily digestible format

Whether it’s breaking news, footy stories, entertainment or weather updates, ensures that Victorians are kept up to date with whats happening in their state.

News Digital Media offers an extensive and flexible range of innovative advertising products to help connect our advertisers with Aspiring Australians. Whether you’re looking for Display, Rich Media, Video, Mobile or Email, News Digital Media has a product to match.

We also offer a number of targeting capabilities to ensure that you hit the right target market at the right time. And of course, our ad products follow best practise advertising, compiling with IAB standards.

Represented in: US





Target Audience

Daily newspaper for the Australian state of Victoria.

Magazine Circulation

382,217 M-F, 387,484 Sa, 450,159 Su



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