Huson International Media

Elektroniktidningen

Elektroniktidningen

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Magazine, e-magazine, on-line news, e-mail newsletter. And thousands of addresses to electronic designers in Sweden.

Elektroniktidningen’s business concept is to provide Swedish design engineers and other professionals within the Swedish electronics industry with qualified news, sharp analysis and in-depth technical articles. The editorial focus is primarily on five topics: components, design, production, test & measurement and embedded systems, mainly within Sweden’s industrial strengths: telecom, automotive, industry, medical technology and defense.

Publisher Elektroniktidningen Sverige AB produces a monthly magazine, a perpetually updated web site and a daily newsletter. This mix fulfills several information requirements. The magazine contains feature journalism, interviews, analyses and contributed technology articles. Every issue is dedicated to a special feature or theme, where a certain technology or application area is covered in more detail. The magazine is also available in an online version – an e-magazine – complete with search, print, and links. Through the on-line news and our daily newsletter we reach the readers fast, with the latest news about business, people, products and technology.

As a further service, we can offer the highest quality address register on the market, for list rentals and direct mail campaigns. This data base is called ETN Direct, and is available since most of our subscribers have chosen not to pay for the magazine in hard currency, opting instead for supplying information about themselves and allowing direct marketing.

Elektroniktidningen has been quite successful on the market since the 2005 relaunch in the new formats. Today it is the largest publication in its field in Sweden, and the highest ranked web site. We can thus proudly offer the most efficient marketing channels for those advertisers who share our target groups. Don’t hesitate to get in touch to learn more about how these channels can benefit your business too.

 

DIGITAL

At etn.se, the readers can always find the latest news about electronics business, people, new products or technology. The website is updated 7-10 times per day, reaching 38,000 unique visitors a month. (Source: StatCounter)

Many readers use the on-line service as a natural part of their industrial coverage. Some use it as starting page for their browser, other utilize the RSS service. About 5,500 readers have also chosen to subscribe to our daily newsletter, where the hottest news of the day is pushed out by email.

Represented In: US, Canada

 

KEY FACTS

Country

Sweden

Target Audience

Elektroniktidningen reaches design engineers, project leaders, product developers, and management in the electronics industry.

Magazine Circulation

13,500

Frequency

Monthly

Website URL

http://www.etn.se

Monthly Pageviews

60,000

Monthly Unique Visitors

15,000


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